In case you hadn’t already heard, Earth Hour was quite successful this year - tens of millions of people across the world participated this year, compared to 2.2 million last year.
In Christchurch, New Zealand, power consumption decreased by 13% during the blackout period.
Good stuff - love how this helped build some more awareness, but the question remains: how do we do this on a more frequent basis and engrain this type of behavior into society at large? We still have a lot of work to do, but it is definitely encouraging to see the participation rates this year!
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