Refusing to be outgreened by Honda’s announcement of three new hybrids, Toyota recently confirmed that it will be introducing two new hybrids, in addition to a plug-in version of the Prius and a new third generation Toyota Prius due out next year.
Toyota’s executive vice-president of R&D, Masatami Takimoto, confirmed the new Toyota hybrid will be larger than the Prius. In addition, Toyota’s Lexus line of vehicles will have a new hybrid only model, which is rumored to be Lexus’ new entry level vehicle. Both of these cars are expected to debut in the Detroit Auto Show.
All of this comes on top of Toyota’s announcement late last year that it will be coming out with a Toyota iQ model. It’s Toyota’s attempt to answer red hot Mini Cooper sales and the new SMART car. The iQ concept, seen here in a comparison with the sub-compact Toyota Yaris, will be over 2.5 feet shorter than the Yaris. It’s expected to be powered by a 1-liter engine and will have room to sit four people. I’m not sure if it’s just me, but this car looks tiny! If we still have all those large SUVs on the road, I’m not sure how safe I will feel in one of these.
The hybrid and sub-compact battles will only get more heated as gas prices continue their endless climb upward. It’ll be exciting to see all the innovation and new cars over the next few years. Perhaps this is finally the time we will start seeing a real move towards smaller cars with less power… whenever I go to the gas pump, less (size and power) definitely will mean more (money in my pocket)!


0 Responses to “You can’t outgreen us!”